OTT App Development Services Company

We provide a full suite of services to help you manage, deliver, and monetize your OTT content by providing an omnichannel experience to your viewers across different streaming media devices. We work from concept to code, and from development to implementation, making sure to optimize the cost, time, and quality of application development.

We have years of experience in OTT applications development and we offer you to hire OTT developers from a pool of over 450 experts. Our team of experts helps you meet all your requirements, whether you are looking to create the right media mix and make it available on the Internet for everyone or build your exclusive media platform.

Are you looking for offshore OTT App development services? Or want to hire a team of offshore OTT development experts?

James Kelly

Co-founder, Miracle Choice

Judith Mueller

Executive Director, Mueller Health Foundation

Jame Thompson

Trusted by startups
and Fortune 500 companies

Our OTT Application Development Services

We offer OTT development services of all types. Our OTT development teams review your requirements, suggest a suitable roadmap for application development, and also suggest functionalities while developing the application. We let you explore leading OTT use cases, unlock business opportunities, and ensure maximized gains and ROI from our OTT development services.

Custom OTT App Development

We provide custom OTT application development services to various businesses, from startups to big companies tailored to their specific industry needs that help solve complex challenges with reliable and digital OTT solutions.

OTT Software Consulting

Being the best OTT app development company, our OTT software consulting teams offer latest technology advice so that you can easily deploy the optimal technology stack for your custom OTT application development requirements.

Real-time Video streaming

We develop custom video streaming solutions using the latest DRM technologies viz. Verimatrix, Widevine etc. and deliver an immersive streaming experience to the users in real-time. It also cuts down video streaming latency using transcoding functionality.

Dedicated OTT Development Teams

Enhance your development capabilities by expanding your existing team. Our dedicated OTT application development teams are experienced in a variety of technologies and create apps that offer ease of scalability, reduced time to market, and improved ROI.

Testing & QA Services

Among the leading OTT application development companies, we focus on comprehensive testing and quality assurance services. It includes manual, automated, performance, and security tests using modern testing OTT frameworks and technologies.

Video Conferencing Systems

As a top OTT application development firm, we develop custom web video conferencing and online meetings software/app, including session recording, browser-based applications, and online webinar management apps to ensure enhanced ROI.

Let's Discuss Your Project

Get free consultation and let us know your project idea to turn it into an amazing digital product.

OTT Development Technology Stack

We have a strong team of OTT developers experienced in diverse technology sets ranging from mobility, web to Blockchain, AI, and more. Let’s view some of these technologies:

Our Value-Driven Approach To Custom OTT App Development

We employ industry best practices and development methodologies as the basis for rapidly building cutting-edge technological solutions in a structured and methodical manner.

Planning Planning


We collect all the relevant information from our customers to develop custom OTT applications according to their expectations and move forward with the Agile sprint plan.

Analysis Analysis


Our team of OTT developers works with you to gain a deep understanding of your business operations and the case itself to analyze the project.

Budgeting Budgeting


We closely observe your budget constraints and define a cost estimate for the project. Once the budget is defined, we move to the next step.

Designing Designing


The system and documents are prepared as per requirement specifications which help us define the overall architecture of the technology stack (For example, Android, Swift).

Defining Defining


Once we have completed the analysis phase in this process - it's time for defining and documenting software needs.

Developing Developing


Our team of OTT developers writes code using chosen programming techniques & methodologies so that the whole project can be built successfully without any errors or bugs.

Testing Testing


When the app is finally ready, it's time for testing. The quality assurance team will test and evaluate your application in order to find any defects that may exist before releasing the final version.

Deployment Deployment


We release the final application and check for any deployment issues that might be in the case.

Maintenance Maintenance


According to your SLA agreement with us (service level agreements), we ensure meeting your requirements continuously, so you don't face any downtime issues.

We Are India’s

Top OTT Software Outsourcing Company

We enable businesses across the globe to scale, transform, and gain a competitive advantage through the expert delivery of innovative offshore programming services. We are acknowledged in the industry owing to the following USPs:


For the past 17 years, we have been delivering software outsourcing services worldwide. Our business domain knowledge, proven methodologies, and technology expertise of skilled software professionals yield high-quality solutions that add value to businesses.

From Startups to Enterprises, Product Companies to Digital Agencies, and SMEs to Governments, we cater to them all for their diverse technology requirements. Our utmost effort allows us to lead the market of top software companies.

  • Cost-Effective Solutions
  • Flexible Engagement Options
  • On Time Delivery
  • Smooth Communication
  • IP-Rights Protection
  • Best Development Practices
  • Experienced Software Developers
  • Daily/Weekly/Monthly Reporting
  • ISO 9001:2008 Certified Processes
  • Complete Control Over Team
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We Have Worked With Some Amazing Companies Globally

We deliver exceptional technology solutions for world class business in every business industry, from startups and SMB to Fortune 500 companies.

  • 4200+ Projects Successful
  • 97%+ Customer Satisfaction Rate
  • 2500+ Global Clients
  • 38+ Countries
  • 650+ Full-Time Software Developers

Ultimate User Guide to Understand OTT App Development

What is OTT App Development?

OTT app development lets you create software applications that enable content providers to deliver their media to various devices. OTT apps are designed to provide users with an easy-to-use platform for accessing streaming video, music, gaming, and other digital services. The primary purpose of an OTT app is to make these services more accessible for viewers and easier to use.

OTT apps provide content providers with a platform that is tailored to their specific needs, such as integrating with existing platforms, providing access to new audiences, and expanding the reach of their content.

Additionally, these apps are often designed to allow users to access the same content on multiple devices, making it easier for them to access their favorite content. Overall, OTT app development provides content providers with a powerful tool to reach more viewers and increase their engagement with audiences.


What does OTT offer?

Over-the-top (OTT) provides streaming video, audio, and other multimedia content over the internet without the need for a traditional broadcast or cable television subscription.

OTT services include popular options like Netflix, Hulu, Amazon Prime Video, and HBO Now. They offer a way to watch TV and movies without dealing with a cable company or satellite provider. Instead, these services rely on high-speed internet connections to stream content directly to users’ devices.

While there are some benefits to using OTT solutions, such as not having to commit to a long-term contract or dealing with installation fees, they can also be expensive when compared to traditional TV providers.

In addition, not all content is available through OTT services, and they are often subject to outages or slowdowns due to internet congestion. As a result, users need to consider their options carefully before deciding which streaming service is right for them.

Only original content is allowed on this platform. Plagiarism of any kind is not tolerated.

How does the OTT platform work?

OTT platforms allow users to watch TV shows and movies on their devices. The platforms work by streaming content from servers to users’ devices. This allows users to watch content without waiting for downloads or buffering.

OTT platforms are often compared to cable TV, as they offer a similar range of content. However, OTT platforms are typically cheaper than cable TV and offer more flexibility in terms of the devices that can be used to access the content. OTT platforms are also becoming increasingly popular with cord-cutters, allowing users to watch content without paying for a cable subscription.

These platforms typically have a subscription-based or ad-supported business model. Most OTT platforms offer some form of free content as well, although users may have to watch ads in order to access this content. Subscription services are often the most cost-effective way for users to access the wide range of content available on OTT platforms.

Broadcasters and studios are also increasingly using OTT platforms to deliver content directly to viewers. This is often referred to as ‘direct-to-consumer’ (D2C) streaming, and it allows users to watch shows that may not be available on traditional TV networks. This gives viewers more control over what they watch and allows broadcasters and studios to bypass costly cable distribution deals.


Which technology is used in OTT platform?

OTT platforms use a variety of technologies to deliver video content. The most common technology is streaming, which delivers video in small packets over the internet. This allows viewers to start watching a video before it has fully downloaded and makes it possible to watch videos on different devices without restarting the playback.

Other technologies used for OTT include progressive download, which downloads the entire video before playback begins, and adaptive bitrate streaming, which adjusts the quality of the video according to the speed of the viewer’s internet connection.

OTT services also extensively use data analytics, which help them understand how viewers watch and interact with their content. This allows the service provider to optimize their streaming experience for each viewer by delivering targeted recommendations and personalizing playback settings.

Many OTT providers use encryption technology to protect the content from unauthorized access. This helps to ensure that viewers only see the content they have paid for, while also protecting the service provider from piracy. These measures are essential to help protect OTT services from illegal activities and secure their content.

What goes on behind delivering content on OTT platforms?

Behind delivering content on OTT platforms is a team of people who work tirelessly to ensure that your favorite shows and movies are available to watch when you want them. This team includes people who manage the rights to the content, people who work on licensing agreements with studios and networks, people who develop the platforms and interfaces, and people who handle marketing and customer service.

OTT platforms have become incredibly popular in recent years because they offer a great streaming experience with no commercials. This has led to increased competition among providers, which has in turn led to increased investment in developing new features and improving the user experience. So if you’re a fan of streaming TV and movies, be sure to thank the hardworking team behind your favorite platform for making it all possible.

At the same time, OTT platforms are becoming increasingly popular as a way to distribute content directly to viewers. This allows filmmakers and producers to bypass traditional distribution channels and get their content out to an audience quickly and easily. This makes it easier for independent creators to get their work noticed and provides them with more options for monetizing their work. So if you’re a fan of streaming content, thank the filmmakers and producers who are taking advantage of OTT platforms to get their work out there.

Got a Project in Mind? Tell Us More

Drop us a line and we'll get back to you immediately to schedule a call and discuss your needs personally.

Choose From Our Hiring Models

With us, you can choose from multiple hiring models that best suit your needs

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Dedicated Team

(also known as product engineering teams)

It is an expert autonomous team comprising of different roles (e.g. project manager, software engineers, QA engineers, and other roles) capable of delivering technology solutions rapidly and efficiently. The roles are defined for each specific project and management is conducted jointly by a Scrum Master and the client's product owner.

  • Agile processes
  • Transparent pricing
  • Monthly billing
  • Maximum flexibility
  • Suitable for startups, MVPs and software/product companies
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Team Augmentation

(also known as team extension or staff augmentation)

Suitable for every scale of business and project, team augmentation helps add required talent to you team to fill the talent gap. The augmented team members work as part of your local or distributed team, attending your regular daily meetings and reporting directly to your managers. This helps businesses scale immediately and on-demand.

  • Scale on-demand
  • Quick & cost-effective
  • Monthly billing
  • Avoid hiring hassles
  • Transparent pricing
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Project Based

(best suited for small-mid scale projects)
Fixed Price Model:

When project specifications, scope, deliverables and acceptance criteria are clearly defined, we can evaluate and offer a fixed quote for the project. This is mostly suitable for small-mid scale projects with well documented specifications.

Time & Material Model:

Suitable for projects that have undefined or dynamic scope requirements or complicated business requirements due to which the cost estimation is not possible. Therefore, developers can be hired per their time.

Case Studies

All our custom projects are covered under the Non-Disclosure Agreement. However, as a leading web development services provider, we have taken permission from some of our clients to showcase their projects so that you can get a better understanding of our work.

Donation Management Software

This is a web-based CRM tool that can be used on any browser, free from any installation on the system.

Core tech
ASP.Net MVC, SQL Server
Learn More


It is a low-code/no-code, a cloud-native platform that enables you to develop mission-critical apps 20 times faster than traditional methods, leveraging the power of SAP's digital core from any device, with or without connectivity.

Core tech
JAVA, React JS
Learn More

FAQs Related To OTT Application Development

Know more about our processes as a top OTT app development company and how we work, with the help of the following FAQs.

What is the objective of the OTT platform?

The objective of an OTT platform is to provide users with a seamless and convenient way to access the content they love. An OTT platform gives content creators and publishers a direct channel to consumers without the need for intermediaries like cable or satellite providers.

This allows for increased control over the distribution and monetization of content. OTT platforms offer consumers more choice and flexibility in consuming content and a better overall viewing experience. Moreover, the global OTT market will reach $159 billion by 2025.

What are the benefits of the OTT platform?

There are many benefits of using an OTT platform to reach your target audience. OTT platforms offer a wide range of content, including movies, TV shows, live events, etc. This means that you can reach many people with your message.

Another benefit of using an OTT platform is that it allows you to connect with your audience more personally. You can interact with them through social media, chatbots, and other means. This way, you can build relationships with them and learn more about their needs and wants.

Lastly, OTT platforms are very cost-effective. They are often cheaper than traditional advertising methods, such as television or print ads.

What are some of the key features of an OTT platform?

An OTT platform is a digital platform that allows users to watch television content and movies online. OTT platforms usually offer a variety of subscription plans, and users can typically watch content without commercials. Some of the critical features of an OTT platform include:

  • An extensive library of TV shows and movies
  • The ability to watch content on multiple devices, including smartphones, tablets, and computers
  • The ability to pause and resume programming in progress
  • Commercial-free viewing
  • The ability to create custom playlists and share them with other users

What's the Difference Between VoD and OTT?

Video on Demand (VoD) and Over-The-Top (OTT) videos are two popular methods of accessing video content. Both VoD and OTT allow users to watch videos when they want rather than scheduling their viewing around a TV network’s broadcast schedule.

However, there are some critical differences between VoD and OTT. The most obvious difference is that VoD is typically accessed through a pay-TV provider, such as cable or satellite TV, while OTT video is provided directly over the internet.

VoD allows you to choose what you want to watch and when you want to watch it. You can either pay per title or a monthly fee for a subscription service like Netflix.

With OTT, you still have control over what you watch, but the content is delivered via the internet instead of a cable or satellite provider.

What Our Clients Have to Say About Us

We are grateful for our clients’ trust in us, and we take great pride in delivering quality solutions that exceed their expectations. Here is what some of them have to say about us:

James Kelly Co-founder, Miracle Choice
Judith Mueller Executive Director, Mueller Health Foundation
Kris Bruynson Director, Storloft
Mohammed Mirza Director, LOCALMASTERCHEFS LTD
Mr.Savarni Founder-
Jame Thompson

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